Katie Holmes, Phoebe Tonkin, Kitty Spencer and more celebrated the opening of Zimmermann’s new store in Capri
One of Australia’s most successful fashion brands, Zimmermann, celebrated the launch of its 47th boutique location in Italy with an ultra-chic two-day event in Capri over the weekend. Among the attendees were Katie Holmes (above), Phoebe Tonkin, Kitty Spencer, Laura Dern, and Vogue Australia’s fashion director Christine Centenera and editor-in-chief Edwina McCann.
“It’s a dream to have a store in such an iconic European seaside destination. We thought it was such a perfect location to bring a part of Zimmermann to the Amalfi Coast,” said co-founder and creative director, Nicky Zimmermann. In her welcome speech, the designer also thanked the many friends, old and new, for their ongoing support.
The celebrations began with an intimate dinner at the cliffside Ristorante Il Riccio, where guests could marvel over the Mediterranean waves. The next day of frivolities offered a charming seaside luncheon and an all-day poolside party at the stunning Villa Bismarck. Both events featured exquisite local cuisine and Italian-inspired decor.
The Capri boutique is the label’s third free-standing store in Europe—a fourth is planned for Paris—and marks the brand’s continued global expansion. Zimmermann sought to keep a sense of their roots and brought in an Australian architect, Don McQualter, who created a space that embodies the brand, a “relaxed femininity with an air of freshness and light”. Located on the shopping strip of Via Vittorio Emanuele, this location features a subdued pink facade consistent with the local palette.
McQualter designed all of the custom metalwork and visual displays and said, “We’ve created a light-filled space by stripping back the curved mezzanine to reveal soaring ceiling heights…Artworks by Australian artist Tom Polo add vibrancy to the space along with the rich fabric palette of the fitting rooms.” To add a touch of Italian-inspired design, McQualter designed a large Palladiana table and added a striped terrazzo floor.
Zimmermann is known for its hyper-feminine looks within ready-to-wear, swim and resort wear and is a favourite among Hollywood celebrities. To see more of the star-studded event and to get a peek inside the boutique, continue on.
Phoebe Tonkin
Lara Worthington
Laura Dern
Xenia Adonts
Yasmin Sewell
Cindy Bruna
Gemma Ward
Bella Heathcote
Kitty Spencer
Mimi Xu
Melissa George
Karolina Kurkova
Christine Centenera
Image credit: BFA
Caroline Daur. Image credit: BFA Giovanni
Karolina Kurkova. Image credit: BFA
Maria Borges and Cindy Bruna. Image credit: BFA
Jessica Hart. Image credit: BFA
Christine Centenera and Phoebe Tonkin. Image credit: BFA
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